Legal & Compliance

Terms of Use

These Terms of Use govern your access to and use of the Aruana Digital website operated by Goncalves Web Design Ltda. Please read them carefully before browsing or engaging with any content on this site. By continuing to use our website, you confirm that you have read, understood, and agree to be bound by these terms.

Last Updated June 19, 2025

Section 01

Acceptance of Terms

This website is owned and operated by Goncalves Web Design Ltda, a company duly incorporated under the laws of the Federative Republic of Brazil, registered under CNPJ 67.876.737/0001-43, trading under the brand name Aruana Digital. These Terms of Use ("Terms") constitute a legally binding agreement between you ("user," "visitor," or "you") and Goncalves Web Design Ltda ("we," "us," or "our") regarding your access to and use of this website and all associated content, materials, and information made available through it.

By accessing any page of this website — whether by direct URL, referral link, search engine result, or any other means — you acknowledge that you have read these Terms in full and agree to be bound by them, along with our Privacy Policy, which is incorporated herein by reference. If you do not agree with any part of these Terms, your sole and exclusive remedy is to discontinue your use of this website immediately.

A note on capacity: By using this website, you represent that you are at least 18 years of age and have the legal capacity to enter into this agreement under applicable law. If you are using this site on behalf of a legal entity, you further represent that you are authorized to bind that entity to these Terms.

These Terms apply to all visitors regardless of the device, browser, geographic location, or connection method used to access the site. Accessing this website from jurisdictions where its content may be unlawful is prohibited; if you choose to access the site from such locations, you do so on your own initiative and are solely responsible for compliance with any applicable local laws.

Section 02

Use of the Website

This website is an institutional, informational platform. Its purpose is to present information about the digital services offered by Goncalves Web Design Ltda under the Aruana Digital brand, including but not limited to web design, e-commerce development, digital marketing consulting, and technology solutions for businesses. The site does not offer direct purchasing, account registration, or transactional services of any kind.

You are granted a limited, non-exclusive, non-transferable, revocable license to access and use this website solely for your own personal or internal business informational purposes. This license does not include the right to:

  • Reproduce, duplicate, copy, sell, resell, or commercially exploit any portion of the website or its content without our prior written authorization;
  • Use any automated system — including, without limitation, robots, spiders, crawlers, or scrapers — to access the website in a manner that sends more request messages to our servers than a human can reasonably produce in the same period using a conventional web browser;
  • Use the website's content or structure to build a competing service, directory, database, or similar product;
  • Attempt to gain unauthorized access to any server, database, or system associated with this website;
  • Transmit or distribute any malicious code, malware, ransomware, adware, or any other software or mechanism designed to disrupt, damage, or gain unauthorized access to systems or data.

All access to this website must comply with applicable Brazilian federal law, including the Brazilian Internet Civil Rights Framework (Marco Civil da Internet — Law No. 12.965/2014) and the Brazilian General Data Protection Law (Lei Geral de Proteção de Dados — Law No. 13.709/2018), as well as any other applicable national or international legislation.

We reserve the right to restrict access to any part of this website, or to the website in its entirety, at any time and without prior notice, for any reason we deem appropriate, including — but not limited to — technical maintenance, security concerns, or violations of these Terms.

Section 03

Intellectual Property

All content published on this website — including, without limitation, text, articles, descriptive copy, headings, slogans, service descriptions, the Aruana Digital brand identity, logos, color systems, typography selections, iconography, graphic elements, illustrations, images, layouts, page designs, code structures, and the overall visual and editorial style — is the exclusive intellectual property of Goncalves Web Design Ltda and is protected under Brazilian Law No. 9.610/1998 (Copyright Law), Law No. 9.279/1996 (Industrial Property Law), and applicable international treaties, including the Berne Convention and the TRIPS Agreement.

The brand name Aruana Digital and associated marks are proprietary commercial identifiers of Goncalves Web Design Ltda. No right, title, or interest in or to any trademark, service mark, trade name, or other commercial designation appearing on this website is transferred to you by virtue of your access to or use of the site.

Fair use and attribution: Journalists, researchers, and bloggers who wish to reference or quote from content on this site for editorial, educational, or informational purposes are welcome to do so, provided that the original source is clearly attributed and a hyperlink to the relevant page is included. Any use that implies endorsement, affiliation, or association with Goncalves Web Design Ltda beyond what is factually accurate is expressly prohibited.

If you believe any content on this website infringes on intellectual property rights you hold, please contact us at [email protected] with a detailed description of the alleged infringement, identification of the protected material, and your contact information. We take such notices seriously and will respond promptly.

Section 04

User Conduct

While this website does not offer user accounts, comment sections, or interactive submission features, certain behaviors are nonetheless prohibited regardless of the technical means used to engage with the site. By visiting this website, you agree not to:

  • Use the site in any way that violates any applicable local, national, or international law or regulation;
  • Engage in any conduct that could damage, disable, overburden, or impair the website's infrastructure or interfere with any other party's use and enjoyment of the site;
  • Attempt to probe, scan, or test the vulnerability of our systems or networks, or to breach any security or authentication measures associated with this website;
  • Harvest or collect contact information or other data appearing on the website using automated means or for unsolicited commercial purposes;
  • Misrepresent your identity, affiliation, or the source of any communication directed to us in connection with your use of this website;
  • Use this website to promote, distribute, or facilitate illegal activity of any kind.

We monitor access to this website through industry-standard analytics and server-log tools for the purposes of security, performance optimization, and aggregate audience analysis. Any use of automated tools that circumvents or interferes with these systems — or that mimics legitimate user behavior for deceptive purposes — is a breach of these Terms and may result in legal action.

Section 06

Disclaimer of Warranties

This website and all content, materials, and information available through it are provided on an "as is" and "as available" basis, without warranties of any kind — either express or implied. To the fullest extent permissible under applicable law, Goncalves Web Design Ltda expressly disclaims all warranties, including but not limited to:

  • Implied warranties of merchantability, fitness for a particular purpose, and non-infringement;
  • Warranties that the website will be available without interruption, error-free, or free from technical defects;
  • Warranties regarding the accuracy, completeness, currency, or reliability of any information presented on the site;
  • Warranties that the website or the servers that make it available are free of viruses, malware, or other harmful components.

The informational content published on this website — including descriptions of services, methodologies, technologies, and market insights — reflects our genuine knowledge and experience but is intended for general informational purposes only. It does not constitute professional advice of any kind (legal, financial, technical, or otherwise) and should not be relied upon as such. You should always seek qualified professional guidance specific to your situation before making business or technical decisions.

We make reasonable efforts to keep the information on this website accurate and up to date. However, the digital services landscape changes rapidly, and we cannot guarantee that all content remains current at all times. We reserve the right to modify, update, or remove any information on the site at any time without prior notice.

Section 07

Limitation of Liability

To the maximum extent permitted by applicable law, Goncalves Web Design Ltda, its directors, officers, employees, agents, licensors, and service providers shall not be liable to you or any third party for any indirect, incidental, special, consequential, exemplary, or punitive damages arising out of or in connection with your access to, use of, or inability to use this website or its content — including, without limitation:

  • Loss of revenue, profits, data, business, or goodwill;
  • Business interruption or disruption to operations;
  • Unauthorized access to or alteration of your data or transmissions;
  • Statements, conduct, or omissions of any third party accessible through this site;
  • Any other matter arising out of or relating to your use of the website.

This limitation of liability applies regardless of whether such damages arise in contract, tort (including negligence), strict liability, or any other legal or equitable theory, and regardless of whether we have been advised of the possibility of such damages.

Some jurisdictions do not permit the exclusion or limitation of certain types of liability. In such cases, our liability shall be limited to the fullest extent permitted by law. Nothing in these Terms is intended to exclude or limit liability that cannot be lawfully excluded or limited under applicable Brazilian consumer protection regulations, including the Brazilian Consumer Protection Code (Law No. 8.078/1990), where applicable.

Section 08

Indemnification

You agree to defend, indemnify, and hold harmless Goncalves Web Design Ltda, its parent company (if any), affiliates, subsidiaries, officers, directors, employees, agents, and licensors from and against any and all claims, damages, obligations, losses, liabilities, costs, and expenses — including reasonable attorneys' fees — arising from or related to:

  • Your access to or use of this website in violation of these Terms;
  • Any content, data, or material you transmit to us in connection with your use of the site;
  • Your violation of any applicable law, regulation, or the rights of any third party, including intellectual property rights, privacy rights, or rights of publicity;
  • Any claim that your use of the website caused damage to a third party.

This indemnification obligation survives the termination of your access to and use of this website. We reserve the right, at our own expense, to assume exclusive defense and control of any matter subject to indemnification by you, and you agree to cooperate with our reasonable requests in connection with that defense.

Section 09

Governing Law & Jurisdiction

These Terms of Use, and any dispute, controversy, or claim arising out of or relating to them or to your use of this website — including questions regarding their existence, validity, interpretation, performance, breach, or termination — shall be governed by and construed in accordance with the laws of the Federative Republic of Brazil, without regard to any conflict-of-law provisions that would otherwise require the application of the law of a different jurisdiction.

The parties agree that any dispute arising under or relating to these Terms or your use of this website that cannot be resolved amicably shall be submitted to the exclusive jurisdiction of the competent courts of the judicial district where Goncalves Web Design Ltda holds its registered principal place of business in Brazil. You hereby irrevocably consent to the personal jurisdiction and venue of such courts and waive any objection you may have to the laying of venue in those courts.

These Terms are drafted in English for the benefit of international visitors. In the event of any conflict between an English version and a Portuguese version of these Terms, the Portuguese version shall take precedence to the extent required by applicable Brazilian law.

Section 10

Changes to These Terms

We reserve the right to revise, update, supplement, or otherwise modify these Terms of Use at any time and for any reason, without prior notice to individual users. Changes may be made to reflect updates in our services, new legal or regulatory requirements, shifts in operating practices, or any other factor we deem relevant. All modifications will take effect immediately upon publication of the updated Terms on this page.

The "Last Updated" date at the top of this page will be revised each time a material change is made, providing you with a clear reference point. We encourage you to review these Terms periodically — particularly if you visit this website on a regular basis — to remain informed about your rights and obligations.

Your continued use of this website following the posting of any changes constitutes your acceptance of those revised Terms. If you do not agree with any modification, your only recourse is to discontinue using the website. We will not individually notify existing visitors of changes to these Terms unless we are legally required to do so.

Previous versions of these Terms may be archived and made available upon written request directed to our contact address below, provided that we are under no legal obligation to maintain or disclose prior versions.

Section 11

Contact Information

If you have any questions, concerns, or requests regarding these Terms of Use — including queries about specific provisions, requests for clarification, or notices of alleged violations — please contact us using the information below. We aim to respond to all good-faith inquiries within a reasonable timeframe.

We take the integrity of these Terms seriously and are committed to operating this website in a transparent, legally compliant manner. Your feedback — including suggestions on how these Terms could be improved for clarity or fairness — is genuinely welcome.

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